Samsung Electronics is launching a mid-to-long-term growth strategy centered on artificial intelligence (AI). The plan is to drive a transformation of the business structure and strengthen technological competitiveness in response to the AI era, with the DS Division, which is responsible for semiconductors, and the DX Division, which encompasses finished products and services, as the two pillars.

Samsung Electronics held its 57th Annual General Meeting of Shareholders on the 18th at the Suwon Convention Center in Suwon, Gyeonggi Province, with shareholders, institutional investors, and management in attendance.

At the general shareholders' meeting held on this day, Samsung Electronics shared its business performance for the past year and presented its business strategy and mid-to-long-term vision for 2026.

The management emphasized, “We are preparing for sustainable growth by transforming our business structure around AI, even amidst a rapidly changing global business environment.”

The company explained that despite difficult external conditions last year, it recorded sales of 333.6 trillion won and carried out large-scale dividends and share buybacks to enhance shareholder value.

The DS Division put forward 'strengthening AI semiconductor leadership' as its core strategy.

The plan is to secure product and process competitiveness optimized for the AI era, based on comprehensive semiconductor capabilities encompassing memory, foundry, system LSI, and advanced packaging.

In particular, it is actively responding to the demand for AI data centers with a focus on next-generation high-bandwidth memory such as HBM4 and HBM4E, and is also expanding its lineup of low-power, high-performance memory and SSDs.

In the foundry business, the company is preparing for the 2-nanometer era based on the Gate-All-Around (GAA) process and is expanding its customer base to target the demand for semiconductors for AI, high-performance computing (HPC), and automobiles.

The System LSI division also plans to secure differentiated competitiveness by developing SoCs and sensors specialized in AI computation and image processing.

The DX Division aims for the 'normalization of AI' and, with products Internalize AI throughout the service.

We are enhancing the user experience and expanding the AI-based service ecosystem by applying agentic AI and on-device AI to major product lines such as smartphones, TVs, home appliances, and PCs.

In particular, the plan is to enhance personalized AI features in next-generation Galaxy smartphones, AI TVs, and smart home appliances to provide tangible changes in real life.

At the general shareholders' meeting held on this day, strengthening communication with shareholders was also emphasized.

Samsung Electronics stated that it will continue transparent management and responsible communication through the exercise of online voting rights, real-time broadcasting, and the expansion of Q&A with shareholders.

An exhibition space was also set up at the general shareholders' meeting venue to showcase major new products and technologies, including AI semiconductors, next-generation displays, AI TVs, and foldable smartphones.

“AI is a core axis that runs through our entire business, from semiconductors to finished products and services,” said a Samsung Electronics official. “We will accelerate the transition to AI through the synergy between DS and DX and further solidify our global technology leadership.”