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▲Hong Jun, CEO of Morai (left) and Lee Jang-gyu, CEO of Telechips (Photo provided by Morai)
Combining autonomous driving simulation technology and advanced semiconductor capabilities to accelerate the industrial application of autonomous driving technology.
MOU signed at CES 2024 to collaborate on autonomous driving technology research, business opportunity development, and marketing. Morai and Telechips will conduct joint research to advance autonomous driving technology and share data for use in research and development.
Moray, a company specializing in autonomous driving simulation, and Telechips, a company specializing in automotive semiconductor design, announced on the 10th that they will sign an MOU at CES 2024 and cooperate in the fields of ADAS and autonomous driving.
Through this collaboration, the two companies will conduct joint research to advance autonomous driving technology.
Morai will provide Telechips with a testbed for autonomous driving technology research, and Telechips will utilize Morai's simulation platform to verify the performance of Telechips' ADAS chips and improve object recognition performance efficiency.
Additionally, the two companies plan to share data and utilize it for research and development.
Through this, Telechips expects to advance AI models and stabilize chip performance, while Morai expects to be able to use Telechips' data to create various scenarios and test cases for verifying autonomous driving perception algorithms, thereby improving the accuracy and reliability of simulations.br />
Additionally, Morai and Telechips will explore joint business opportunities and collaborate in marketing to create synergy.
As part of this collaboration, the two companies operated a joint booth at CES2024 to showcase their collaborative technologies.
The technology introduced by the two companies utilizes Morai's simulation to test and verify the sensor recognition capabilities of ADAS and autonomous driving systems from the early stages, allowing performance to be examined before deployment in real-world environments.
It also features the ability to reproduce diverse and complex traffic situations in a virtual environment, helping to verify whether cognitive algorithms work effectively even under challenging real-world conditions.
“We expect this collaboration to not only enhance the performance of our AI vision processors but also drive innovation in the autonomous driving field,” said Lee Jang-gyu, CEO of Telechips. “We will focus on enhancing the safety and reliability of our next-generation ADAS chips through Morai’s autonomous driving virtual verification platform.”
The representative added, “Going forward, we will promote the competitiveness of our comprehensive automotive semiconductor solutions to the global market through joint development and marketing activities focused on the future mobility market.”
Hong Jun, CEO of Morai, said, “We plan to conduct specific research to improve research efficiency and reliability for the development of autonomous driving technology by integrating Morai’s autonomous driving simulation technology and Telechips’ advanced ADAS chip technology.” He added, “Furthermore, we will strive to support innovation of customers in the automotive industry through cooperation in the fields of business development and marketing as well as technological exchange.”