Serin C&I (CEO Jeon Deok-gyu), a major computer-related parts import and distribution company, is preparing in earnest for the launch of an RTX GPU based on 'Ada Lovelace', which follows Nvidia's GeForce and Quadro.

Serin C&I announced on the 11th that it has signed a formal domestic distribution contract with Taiwan's LEADTEK Research Inc.

Founded in October 1986, Leadtech is a specialized manufacturer of PC hardware and software, and smart medical devices. It has been a leader in the industry for a long time with the management philosophy of ‘Research, Innovation, and Quality First.’

Leadtek is a long-time partner of NVIDIA, developing AI workstations, servers, and related software using GeForce and RTX graphics cards.

Through this distribution agreement, Serin C&I is preparing to launch RTX GPUs based on 'Ada Lovelace', succeeding NVIDIA's GeForce and previous Quadro.

Among these, the latest GeForce models, GeForce 5090, 5080, and 5070Ti, are scheduled to begin official sales as early as next month.

Leadtek's GeForce VGA is released under the brand name WinFast.

Large cooling fan and high-quality aluminum heatsink, copper materialWinfast, represented by its heat pipes and solid back plates, is a brand with a 25-year tradition, from NVIDIA's early TNT2-based VGAs to the GeForce 256. The latest model, the GeForce 50 series, will also be released under the Winfast brand.

Seorin C&I Managing Director Kim Tae-wang said, “As a company that has been stably supplying famous global brand products to Korea, we have been able to further expand the range of products we distribute through this contract with Leadtech.” He added, “We will strive to expand our business areas by creating synergy with existing distributed brand products and to build a consumer-friendly service system by strengthening after-sales support.”