‘아반떼’ 키워드 기사 4 articles
[Serial Planning-The SDV Era Has Arrived③] The Real Brain War in Automobiles, the Winner Will Be Decided in 2027
Through the case of The all new AVANTE, the core of the SDV industry in 2026 is that 'experience-layer SDV' is mainstream. Infotainment, app, and AI-c…
2026.08.07 by 배종인 기자
[Series Planning-The SDV Era Has Arrived②] Updating Vehicles, What Do Consumers Pay For?
The SDV benefits of the Elantra are limited to the experience layer: OTA of major controllers, app selection options, and AI-based voice control. Mean…
2026.08.07 by 배종인 기자
[Serial Planning-The SDV Era Has Arrived①] Is the Elantra Really SDV?... 'Platform's Winning Move' Laid Before the Car
The all-new Elantra applied Pleos Connect, App Market, Gleo AI, and OTA as standard across all trim levels, but did not equip the central-control E/E …
2026.08.07 by 배종인 기자
[2026 Busan Mobility Show] “The car is no longer a means of transportation, but an operating system”… A signal for the popularization of SDVs
At the '2026 Busan Mobility Show,' Hyundai Motor, Kia, and Genesis redefined automobiles as 'digital platforms that continuously evolve after delivery…
2026.06.29 by 배종인 기자