Focusing on the domestic enterprise market, including large conglomerates, manufacturing, and the public sector Acronis, a provider of easy system and data backup solutions, announced that it achieved high business performance in the domestic data protection solution market in 2015 and plans to focus on the mobile and cloud data backup sectors in 2016.

Throughout 2015, Acronis continuously introduced new enterprise and personal products related to backup, access, and cloud based on its integrated data protection technology, the AnyData engine. In particular, Acronis Korea, the Korean subsidiary, reported that it maintained a double-digit growth rate in operating profit in 2015, as in previous years, and continued to generate high sales in the Asian market alongside Japan and China. Accordingly, Acronis is continuing its ongoing investment and development in the Asia-Pacific market, including Korea.

Acronis Korea announced that, based on its technological capabilities and solution lineup, it plans to focus on the enterprise 'mobile' and 'cloud data backup' sectors within the domestic data protection market in 2016, including large corporations, the public sector, and the manufacturing industry. Acronis Korea stated that it will support the smooth supply of solutions through active channel sales in close cooperation with its official domestic distributors, and will continue to make efforts to create new domestic business models for service providers.

In addition, we plan to conduct various programs last December to become more approachable not only to corporate customers but also to general users. In addition to the blogger seminar held alongside the launch of the new True Image product, the company plans to expand opportunities to support product usage through live demo days, technical seminars, and events, and actively incorporate reviews and feedback from domestic users and professional IT bloggers into the solution development and improvement stages.

Seo Ho-ik, General Manager of Acronis Korea, stated, “Under the principle of ‘mutual growth’ that we have always emphasized, Acronis Korea’s biggest goal for 2016 is to become a company that grows together with customers and partners.” He added, “Acronis highly values the potential of the data protection and cloud markets in the Asia-Pacific region and is focusing on the seamless supply of services and solutions. In Korea this year, in addition to attracting corporate clients across various industries, we plan to make efforts to lead the overall data protection market through active communication with individual users.”