Sport model focused on leisure and Style model focused on design—2 variants

LG Electronics is launching two next-generation smartwatches, the 'LG Watch Sport LTE' and 'LG Watch Style', on the 11th in the domestic market.

The two smartwatches being launched are equipped with Google's latest smartwatch operating system (OS) 'Android Wear 2.0'. The biggest advantage of 'Android Wear 2.0' is that users can directly download apps on the smartwatch without a smartphone.



The 'LG Watch Sport' is a product that can operate all smartwatch functions independently without a smartphone. It supports voice calls, message transmission and reception, and app downloads through its own LTE connectivity. It features a 1.38-inch circular plastic OLED (P-OLED) display and Qualcomm's wearable-dedicated application processor (AP) 'Snapdragon Wear 2100'. It also has a rotating side button that allows content selection without touching the screen.

Additionally, durability is enhanced with 'stainless steel 316L' and 'Gorilla Glass 3' tempered glass. It supports IP68 water and dust resistance rating and features including heart rate sensor and GPS suitable for leisure activities. It launches in Titan color through three mobile carriers, with a suggested retail price of 451,000 won.

The 'LG Watch Style' combines a slim, refined design with smartwatch convenience. At 10.79mm thickness, the strap is replaceable. It features a 1.2-inch P-OLED display, IP67 water and dust resistance rating, and supports Bluetooth and Wi-Fi. It also supports the AP, materials, and rotating side button. It launches in two colors—Titan and Rose Gold—with suggested retail prices of 319,000 won for Titan and 339,000 won for Rose Gold.

Lee Sang-gyu, Executive Vice President of LG Electronics' Korea Mobile Group, stated, "The two smartwatches launched this time are next-generation wearable devices opening the 'Android Wear 2.0' era," and added, "We will continue to introduce differentiated products that expand consumer choice by reflecting customer needs."