SK customers receive free Pokémon GO usage data through end of June

SK Telecom has concluded an official partnership with Niantic, which operates Pokémon Korea, and will commence joint marketing of the augmented reality game 'Pokémon GO' from the 21st.

"Pokémon GO" is a game where users walk around with their smartphones and catch Pokémon that appear on the screen. Recently, it surpassed 650 million downloads across approximately 200 countries worldwide. In Korea, since its launch in January, over 80 types of Pokémon have been added.



Approximately 4,000 SK Telecom officially certified authorized dealers nationwide will sequentially be converted to 'PokéStops' and 'Gyms' in the game's AR space from the 21st through the end of March. PokéStops are locations where essential items such as Poké Balls are obtained, while Gyms are locations where users engage in Pokémon battles against each other. In regions with low population density, such locations were difficult to find and there were many restrictions on game usage, but now users can enjoy the game at SK Telecom dealer locations throughout the country.

SK Telecom, together with Niantic, will provide free data usage generated during "Pokémon GO" gameplay through the end of June. However, data required for game downloads and updates are excluded.
Additionally, an event offering '100 Poké Coins (1,210 KRW including VAT)' will be held for SK Telecom customers purchasing game items for the first time.

Lee In-chan, Head of SK Telecom's Service Division, stated, "Beginning with this partnership, we plan to increase meaningful collaborations by opening up and cooperating with leading domestic and international companies across various content areas going forward," and emphasized, "We will do our best to provide customers with differentiated value and enjoyment."