Commerce Platform Equipped in Peugeot NEW 3008
To be implemented across all Hanbok Motors models from the second half of this year

Owin and Hanbok Motors announced that they will introduce the world's first connected car commerce platform through the 'Peugeot NEW 3008' at the 2017 Seoul Motor Show.

'Connected car commerce' is a future-type service that assigns a digital ID linked to payment methods to vehicles and installs apps in the vehicle infotainment system, allowing drivers to order and pay for products inside the vehicle.

By utilizing this service, customers will no longer need to select fuel grades or prepare bonus cards when refueling, and can make automatic payments through the infotainment system.



In addition to such smart refueling services, Owin and Hanbok Motors provide 'Smart Pickup,' a drive-through style shopping function at regular stores without parking lots, and automatic payment of parking fees similar to Hi-Pass in parking lots.

The connected car commerce system will be equipped and launched in all Hanbok Motors vehicle models, including the Peugeot 3008 being released this time. Consumers will be able to experience connected car commerce inside their vehicles from the second half of this year.

Shin Sung-chul, CEO of Owin, stated, "We will do our best to create a connected car environment where consumers can use it more conveniently through the Peugeot NEW 3008 equipped with the Owin platform."

Meanwhile, Owin established a Connected Car Alliance in March together with GS Caltex, LG U+, and Shinhan Card to jointly develop the connected car commerce market.