Beam Width Control, Active Room Compensation for the best sound

Bang & Olufsen announced the launch of the 'BeoLab 50', a high-end digital loudspeaker that contains 92 years of craftsmanship and cutting-edge sound technology.

The new product is Bang & Olufsen's first high-end digital loudspeaker since the 90th anniversary special edition 'BeoLab 90', and is the first to implement the innovative sound technology contained in the BeoLab 90 into another speaker.

Representative functions include the 'Beam Width Control' function, which adjusts the width of the sound using the sound sensor built into the speaker, and the 'Active Room Compensation' function, which analyzes the environment of the room where the speaker is placed to minimize sound distortion and implement the best sound. These functions analyze the surround environment where the listener is located and help them enjoy the best sound.

Additionally, the 'Cooling Grill' is built-in to control the temperature of the speaker unit and prevent changes in sound quality due to temperature changes. The top of the speaker is equipped with an 'Acoustic Lens' that smoothly rises outward when the speaker is in operation, adding to the viewing pleasure, while delivering sound consistently and horizontally, providing clear and pure sound regardless of the listener's position.

The new product is equipped with seven speaker drivers (one 3/4-inch tweeter, three 4-inch midranges, and three 10-inch woofers) and seven amplifiers to assist each driver, and with a total of 2,100 watts of explosive sound, it realizes sound performance comparable to that of a movie theater even in the home. The amplifier used is the 'ICE Power' amplifier independently developed by Bang & Olufsen.

Bang & Olufsen's unique design is also a strength. The new product designed by German design company Noto GmbH has a black fabric cover and two wooden panels on an aluminum cabinet, creating a modern yet classic feel at the same time. The triangular prism shape, which is a harmonious combination of three shapes: a triangle, a square, and a circle, plays an excellent role as a home interior object. The product size is 45.5cm in width, 103.6cm in height, and weighs 61kg.

The options for using the new product in more diverse ways are also attractive. Users can control the sound and streaming environment by controlling detailed functions through the Bang & Olufsen App. In addition, BeoLab 50 can be connected to Bang & Olufsen TV products such as 'BeoVision Avant' to easily configure their own home theater.