Texas Instruments Korea (President Kent Jeon, www.ti.com/ww/kr ) August 20, 2012 — Texas Instruments (TI) (NASDAQ: TXN) today announced the addition of the DS90UB913Q serializer and DS90UB914Q deserializer to its FPD-Link III automotive-grade chipset family. The SerDes chipsets provide a seamless video and data interface to megapixel driver assistance camera modules, reducing power consumption, cost and weight by eliminating software overhead and reducing wiring. These enhanced system-level SerDes chipsets will help accelerate the adoption of camera safety systems in the mid- to entry-level automotive market. The new device can be applied to a variety of automotive safety-enhancing applications, including front cameras for collision avoidance and traffic signal/pedestrian recognition, rear cameras for supplemental safety features, and surround-view cameras for parking assistance. (For more information or to order samples, visit http://www.ti.com/ds90ub913q-pr-kr .)

Camera systems are becoming a crucial component of automotive safety systems. Multi-camera modules are now commonly used to monitor road conditions, detect hazards, and prevent collisions using advanced image analysis. TI's FPD-Link III Serdes chipset allows cameras and displays to be connected to electronic control units (ECUs) using thinner and more flexible cables than before.

Key Features and Benefits of the DS90UB913Q and DS90UB914Q
• Implementing ultra-small megapixel camera modules as the smallest serializer device: The DS90UB913Q provides a 10MHz to 100MHz pixel clock and 10-bit and 12-bit color depth in a 25mm2 footprint.
• Cable loss compensation with industry-first adaptive receiver EQ: The DS90UB914Q automatically compensates for cable loss using adaptive EQ that compensates for dynamic and long-term variations.
• Improved driver safety with rapid response times: Continuous bidirectional control channels on a single twisted pair cable reduce latency and achieve precise multi-camera synchronization.
• Reduced cable assembly costs: Reduced system costs with low serial line rates up to 1.4 Gbps
• System Flexibility: The DS90UB914Q features an integrated 2:1 multiplexer, allowing the ECU video processor to select content from two camera sources.
• Thermally exposed installation possible: SerDes chipset operates over a temperature range of -40C to 105C

The DS90UB913Q and DS90UB914Q can be combined with other automotive vision control building blocks, including the TMS320DM8148 (DM8148) automotive vision processor, the LM22671 42V 500mA SIMPLE SWITCHER® step-down voltage regulator, and the LP38693 500mA LDO regulator.

Tools and Support
The SERDESUB-913ROS evaluation kit supports the DS90UB913Q serializer and DS90UB914Q deserializer.and is currently available for $399. IBIS models for the DS90UB913Q and DS90UB914Q are also provided. Engineers designing with these SerDes chipsets can also ask questions and get answers from TI experts in the High-Speed Interface Forum in the TI E2E™ Community.

Availability, packaging and pricing
The DS90UB913Q and DS90UB914Q are currently available in 1,000-unit quantities, priced at $5.36 each. The DS90UB913Q serializer is available in a 32-pin, 5 mm x 5 mm QFN package, and the DS90UB914Q deserializer is available in a 48-pin, 7 mm x 7 mm QFN package.