Focusing on building a 5G ecosystem after acquiring CJ Hello
Application of immersive content such as VR and AR to TV platforms
Investment volume approximately doubled compared to the annual average of the last five years.

LG Uplus is taking the lead in creating a 5G ecosystem by revitalizing the telecommunications and broadcasting market and discovering innovative content through the acquisition of CJ Hello.

LG Uplus Vice Chairman Ha Hyun-hoe announced a mid-to-long-term investment plan to develop the media market through the acquisition of CJ Hello, create a 5G ecosystem, and discover differentiated services at a regular meeting with key executives held on the 18th.

Vice Chairman Ha expressed his determination to lead the telecommunications, broadcasting, and media market by investing 2.6 trillion won over five years in the production and supply of content, including 5G innovative content, and the development of next-generation wired and wireless technologies.

The business sectors include ▲discovery and nurturing of 5G innovative content such as AR and VR ▲development of telecommunications and broadcasting convergence media platform services and related technologies ▲stabilization of cable service quality.

This investment plan is approximately double the average annual investment LG Uplus has made in the relevant field over the past five years.

Following the acquisition of CJ Hello, LG Uplus expanded the number of 8VSB channels and upgraded digital TV to HD quality through large-scale investments.We will focus on enhancing the competitiveness of cable platforms, which have relatively lower facility levels compared to IPTV, through quality upgrades and the joint production and supply of 5G content.

In addition, starting in 2020, we plan to provide differentiated 5G services to wired customers by applying VR and AR-based immersive content not only to mobile but also to TV platforms that have strengths in large screens and high definition.

As 2020 is the year when the number of 5G subscribers is expected to reach 1,000, LG Uplus is also accelerating the development and discovery of 5G content, such as AR and VR.

To this end, LG Uplus expanded its exclusive content to over 19,000 titles this year to build a 5G ecosystem, while focusing on discovering innovative content such as performance videos, games, and webtoons incorporating VR, as well as entertainment, education, and home training content applying AR.

LG Uplus plans to build an AR ecosystem by launching the second AR Studio, which was the first of its kind in Korea, in the first half of 2020, and lead service competition by launching 5G Service 3.0, while also expanding the number of countries and scale of exports for 5G content and solutions.

LG Uplus Vice Chairman Ha Hyun-hoe said, “The cable industry is currently experiencing stagnant growth and is struggling to develop innovative services and content,” adding, “After successfully completing the acquisition of CJ HelloVision, we will focus on securing the necessary infrastructure and related technologies to provide innovative content and services to cable TV customers.”

He added, “To promote VR and AR, the representative 5G services, we will proactively drive the development of foundational technologies and the discovery of content to ensure thorough preparation so that more customers can experience differentiated services.”