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'XR Alliance' Launched to Produce Immersive Content Every Month
Published2020.09.02 11:14Select 5G content to produce every month and secure copyrights
The production of high-quality 5G content is expected to become easier.
LG Uplus announced on the 1st that it has founded the Global XR Content Telco Alliance, a 5G content alliance, together with semiconductor company Qualcomm of the United States, mobile carriers Bell Canada of Canada, KDDI of Japan, and China Telecom of China, and will serve as the first "Facilitator" (chair company).
Serving as the first chairman [Photo = LG Uplus]
Extended Reality (XR) is a concept that encompasses Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR), and in addition to the five member companies, two content production companies participated as partners in the XR Alliance.
Canada's Felix & Paul Studios possesses the capability to create immersive content, while France's Atlas V is a leading VR studio in Europe.
Moving forward, the XR Alliance plans to recruit mobile carriers from various countries as members and production companies as partners. In addition, there are plans to expand the number of ecosystem members, such as Qualcomm. Through this, the plan is to distribute the massive investment required for producing high-quality 5G content to increase cost efficiency and enhance technical completeness.
The XR Alliance selects the content to be produced and provided through regular meetings. The process operates as follows: member companies decide on content to invest in or secure pre-copyrights for each month, after which partner companies begin production.
The first content to be produced is 'Space Explorers: The ISS Experience,' which is scheduled to be filmed in actual space. The XR Alliance plans to release four episodes, each approximately 25 minutes long, in sequence this coming November.
The XR Alliance also plans to expand the scope of immersive content into various fields, such as world-famous performances and documentaries about sports stars. It will also embark on new endeavors, such as implementing two or more technologies simultaneously or integrating new technologies, in addition to VR, AR, and MR.
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