Dassault Systèmes is moving to streamline manufacturing operations management at the major production bases of the global beauty company Shiseido Company.

Dassault Systèmes announced on the 5th that it has signed a multi-year license agreement with Shiseido to supply manufacturing management solutions.

Shiseido, with a history of 150 years, conducts global business in approximately 120 countries. Through this agreement, Shiseido plans to introduce Dassault Systèmes' manufacturing management solutions to its overseas locations worldwide.

Through collaboration with Dassault Systèmes, Shiseido plans to establish a more efficient production system capable of responding to trends in the skincare and wellness market transformed by the pandemic and fostering high brand loyalty and consumer empathy.

DELMIA Apriso, a solution capable of integrated management from manufacturing operations management to supply chain planning and operations, and Dassault Systèmes Perfect Production based on the 3DEXPERIENCE platform will support Shiseido's future growth strategy, 'Win 2023 and Beyond,' by improving productivity and lowering costs at Shiseido factories.

Through the Perfect Production Solution, Shiseido has unified and standardized manufacturing operations management and best practices across its major production facilities in Japan, Europe, the U.S., and other countries, enabling it to optimize end-to-end manufacturing planning and operations in a single, collaborative virtual environment.

This leads to improved operational performance, productivity, and profitability, enabling the resolution of issues throughout the entire manufacturing process without affecting product quality.

In addition, by securing high flexibility across various production regions, it becomes possible to properly allocate resources and ensure product quality that meets global and local demand.

Atsunori Takano, Chief Technology and Information Officer at Shiseido, stated, “The pandemic has shown us how much importance consumers place on routines for skincare and well-being.” “Shiseido hopes to become a global leader in the beauty and wellness industry by 2030, helping consumers realize their unique beauty and health and maintain it throughout their lives,” the company stated. “We expect that the value of Dassault Systèmes’ leading position and technological capabilities in cosmetic manufacturing will further strengthen our growth strategy through manufacturing innovation.”