November 7, 2013, Seoul – Counterfeit products cause hundreds of billions of dollars in losses to businesses every year. Such counterfeiting is rampant not only in luxury goods and lifestyle products but also in small electronic devices and printer cartridges. Infineon Technologies (Korea CEO Seung-soo Lee) has launched the OPTIGA™ Trust authentication chip to protect manufacturers of electronic accessories and replacement parts from losses caused by counterfeiting. This product is also useful for consumers, as the OPTIGA™ Trust authentication chip can reduce the risk of damage to electronic devices caused by using poorly designed pirate products.

“As market demand for electronic device authentication grows, Infineon is providing comprehensive solutions that meet design requirements while achieving best-in-class security. Infineon’s OPTIGA Trust solution enables manufacturers of electronic devices, accessories, and replacement parts to not only highly effectively protect their intellectual property and brands from counterfeiting but also meet high quality objectives,” said Juergen Spaenkuch, Vice President and Head of Security Platforms at Infineon Technologies.

Provides excellent performance in a miniaturized size
OPTIGA Trust is a comprehensive solution consisting of chips and software that can be integrated into headphones, cartridges, and replacement parts, and authenticates these devices when connected to an end device. By using OPTIGA Trust, the end device can authenticate genuine products and reject counterfeit ones.

The OPTIGA Trust authentication chip offers the following advantages:
- Strong encryption security using asymmetric encryption (ECC: Elliptic Curve Cryptography)
- Space and cost savings as a single chip can replace conventional two-chip solutions.
- Minimizing development and integration work by providing a comprehensive solution consisting of chips and software
- Conveniently integrated single-wire host interface
- Suitable for use in small devices such as in-ear earphones due to its miniaturized chip size.

According to the International Anti-Counterfeiting Coalition (IACC), product counterfeiting causes more than $600 billion in losses annually. A survey by ABI Research projects that the market for authentication chips and solutions used in small electronic devices and accessories, IT infrastructure, printers, etc., will grow from 597 million units in 2012 to over 1.5 billion units in 2018.