마이크로칩 8월
This page was machine-translated and may differ from the original. View original

NXP Announces Diverse Solutions for "Secure Connections" at MWC2014

Google 우선 소스Published2014.02.25 12:58

February 25, 2014, Seoul - NXP Semiconductors (NASDAQ: NXPI) (MWC Hall 7, Booth 7E30) announced that it will showcase advanced technologies applicable to various innovative applications at the Mobile World Congress (MWC), Europe's leading technology event. Playing a key role in the evolution of connected technology, NXP plans to exhibit diverse applications and services that implement secure connections for a smart world.

Consumers want to use the internet at home, in their automobiles, or even while on the move. To support this "connected revolution," confidence in data security is essential, and access to data must be restricted to authorized individuals and programs only. As the world's leading company in the ID solutions sector, NXP is the world's largest supplier of security technologies protecting banking, credit, and public transportation payment cards, safely protecting tens of billions of financial transactions daily.

NXP is also leading the adoption of secure mobile transactions and NFC solutions, with 90% of all NFC-enabled mobile devices utilizing NXP technology. Mobile devices are fundamentally changing how we interact with the physical world, and the fact that 280 million NFC devices were sold in 2013 alone demonstrates the convenience of mobile devices (ABI Research). Among these, 90% of all mobile secure transactions were conducted using NXP's NFC solutions.

NXP plans to demonstrate diverse applications and services providing secure connections for implementing a smart world, including the following:

- Smart Lighting: LED lamps that change color through NFC-enabled smart cards/mobile phones
- An upgraded version of NXP's innovative mobile audio solution that uses a refrigerator as a mini sound studio
- "Smart" wireless charging pad design – combining Qi and NFC
- NFC interaction between smartphones and everyday applications including coffee machine product selection
- Tapping NFC tags at online checkout – mitigating cyber attack risks in online transactions
- NXP's MIFARE mobile ticketing solution
- Demonstration of NXP's in-car entertainment, car-to-car, and car-to-infrastructure communication solutions

Jeff Miles, Vice President and Head of the Mobile Transaction Product Line at NXP Semiconductors, stated, "NXP will once again showcase the world's most innovative services across diverse application categories at MWC this year," and added, "As the world's leading company in global ID, authentication, and NFC solutions, NXP has long regarded security as paramount, based on technological expertise, world-class security expertise, and superior contactless performance."

NXP Software, a global leader in mobile multimedia software, plans to demonstrate exciting examples of future smart devices at Hall 7, Booth 7C31. NXP Software creates added value across the entire mobile ecosystem with its LifeVibes solution for mobile devices, which includes noise cancellation technology, voice command innovation, and diverse voice and sensing applications.

Edwin Zuidema, Marketing Director at NXP Software, stated, "You will be amazed when you see future smart devices. For example, with fullband calling and voice UI, devices have become smarter than ever," and added, "The LifeVibes voice and sensing solution will make mobile devices more human-centric and better reflect users."

To request a correction, reply or follow-up report on this article, see how to file a request. Previously published statements are collected in corrections & replies.
명세환 기자
명세환 Reporter