MHS, a high-efficiency AI semiconductor cooling and computing solutions company, has joined hands with global graphics card manufacturer Yeston to exclusively supply four subculture concept graphics cards based on the RTX 50 series to the domestic market.

The strategy is to lead the change in trends in the PC hardware market by offering a new option called 'design identity' in the Korean graphics card market, which has been fixated on performance.

Yeston graphics cards are already highly popular overseas for their unique design and subcultural sensibility, and the products released in Korea this time are a total of four types: △Yeston Sakura Atlantis GeForce RTX 5080 △Yeston Sakura GeForce RTX 5080 △Yeston Sakura GeForce RTX 5070 △Yeston Cute Pet GeForce RTX 5060.

All are based on NVIDIA GeForce RTX 50 series GPUs, and are characterized by providing a high-quality appearance without separate custom work by reflecting the concept design from the product planning stage.

Until now, PC tuning users had to rely on manual work such as painting, stickers, and custom parts to implement their own concepts.

On the other hand, the graphic card applies a worldview-based design that is difficult to find in ready-made products, and the graphic card itself is a ‘It is presented as a ‘complete concept product’.

In particular, the back of the 5080 and 5070 models features a metal backplate with UV printing of CG original illustrations, maximizing visual presence in a tempered glass case environment.

Beyond simple distribution, MH is also exploring the possibility of developing a new graphics card based on its core technology, the MACS (Micro-Aqua Cooling System) microchannel water cooling system.

MACS technology was recognized for its technological prowess by being selected for the Ministry of SMEs and Startups' 'Scale-up TIPS' R&D project, and also successfully attracted Series A investment.

Yeston is also showing great interest in MACS technology, and the two companies are also discussing the possibility of launching a joint product equipped with the 'Renaissance', a dedicated MACS-based GPU cooler, in the future.

The four new products unveiled this time stand out for their design and performance.

The Yeston Sakura Atlantis GeForce RTX 5080 is a high-end model that uses the chameleon painting technique, and is equipped with 203 GB cores, 10,752 CUDA cores, and 16 GB of GDDR7.

The Yeston Sakura GeForce RTX 5080 is a base model with the same specifications but a more refined design.

The Yeston Sakura GeForce RTX 5070 is a mainstream product with an emotional design based on the Sakura concept and performance based on the GB205 core.

The Yeston Cute Pet GeForce RTX 5060 is a compact model with a cute character concept, making it suitable for users with small cases.

MHS Im Jong-su The representative said, “Graphics cards have long been a performance-oriented, uniform choice, but now there is a clear consumer trend that values taste and concept,” and “Yeston graphics cards will become a new standard that provides a complete concept without separate tuning.”