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ElevenLabs and UMG Sign Multi-Year Partnership…Launch AI Music Creation Platform
Development of Official License-Based Fan Engagement Platform; Set to Offer Remix, Mashup, and Customized Vocal Experiences
AI audio company ElevenLabs is partnering with Universal Music Group (UMG) to develop a license-based AI music creation platform. This agreement marks ElevenLabs' first licensing contract with a major record label, extending beyond simple partnership to include joint product development.
ElevenLabs announced on the 17th that it has signed a multi-year licensing agreement and strategic partnership with UMG aimed at jointly developing AI audio products for artists and songwriters.
Both companies shared the principle that AI-based music innovation should proceed in a way that respects human artistry and ensures that artists and songwriters fairly share the value they create.
Building New AI Music Creation Platform
The core of this collaboration is a new AI music creation platform built on officially licensed audio and artist participation.
The platform currently under development will provide an environment where fans can co-create using audio from participating artists and songwriters in various forms including △remixes △mashups △song reinterpretation △personally customized vocal experiences.
The agreement also includes plans to continuously develop additional products and fan experiences over the coming months and years.
Sir Lucian Grainge, Chairman and CEO of UMG, stated, "The potential of AI and music is realized when artists, songwriters, and fans are at the center," and "We share a common vision with ElevenLabs that responsible AI can create new revenue opportunities for the creative community."
Mati Staniszewski, Co-Founder and CEO of ElevenLabs, said, "By combining UMG's copyright management expertise with ElevenLabs' AI capabilities, we will ensure that artists and songwriters receive fair compensation."
Independent Operation from Existing Music Products
The new platform will operate independently from ElevenLabs' existing music product line.
Existing products include △Music API (studio-grade music model API targeting global media and entertainment companies) △ElevenMusic (an AI music creation app that generates and edits original tracks with precise control over vocals, instruments, style, and arrangement).
ElevenLabs raised $500 million in Series D funding in February 2026 and was valued at $11 billion.
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