• Provides comprehensive filter and keyword search functions for the M2M value chain
• Free support for company introduction and product/service promotion
• Providing market insights through expert interviews
• A forum for sharing opinions within the M2M community

Seoul, October 6, 2011 – Telit Wireless Solutions, a specialist in Machine-to-Machine (M2M) communication, announced today the official launch of M2M Apps ( www.m2mapps.com ), a global network M2M communication portal site sponsored by the company. M2M Apps is a site open to all companies and organizations worldwide free of charge, and anyone can freely use it by registering their company information and details regarding products and services.

M2M Apps, a platform of a type being attempted for the first time in the industry, serves as a platform for information sharing to help businesses related to M2M products and services secure successful market touchpoints. Furthermore, by categorizing and supporting searches for technology and product features, it enables customers who have adopted M2M to easily and quickly find answers to questions they may have during use. In addition, it provides comprehensive business insights by serializing interviews with experts from various fields around the world. More detailed information on the market outlook can be found on the blog of Robin Duke-Woolley, CEO and analyst at Beecham Research.

According to a recent report by Bimbap Research, the M2M market continues to experience high growth. New applications are being launched daily in various fields such as energy, automotive, and healthcare. Consequently, alongside the vertical rise in market size, it has become difficult for M2M product and service providers to effectively promote their portfolios and make sales to potential customers. M2M Apps aims to create a global environment that supports these companies in strategically accessing the market and promoting their products at no additional cost. Companies in the M2M sector, regardless of size, can register for free and freely utilize the platform.

Robin Dukeulley, CEO of Chami Research, explained, “The M2M market has grown rapidly and become more complex in recent years. M2MApps is an integrated platform that provides a complete value chain for M2M products and services, offering the advantage of allowing customers to easily and quickly find the optimal vendor.” He added, “We expect industry experts to benefit from supporting each other and filling in gaps, which we anticipate will be sufficient to meet actual needs. We will spare no active support to ensure positive results.”

Support for selecting the optimal vendor
For M2M products to successfully enter the market, cooperation among various companies, including hardware suppliers, system integrators (SIs), and network operators, is required. M2M Apps categorizes the entire value chain and supports easy database searching. Through this, users can select the most suitable vendor based on an organized view of the entire market.

Users can search by applying filters to four items.
1. Applications – Classified into fields such as automotive, retail, energy, security, and telemetry
2. Solution Development – Search for Advisory and Product Design Consultants
3. Solution Development – Classified into solution providers such as hardware integrators, software developers, and data centers.
4. Telecom – Search for companies for telecommunications connections, such as mobile network operators and MVNOs

Knowledge Hub for M2M
M2M Apps provides insights into technology, economics, and commercialization through interviews with M2M experts from various fields. The first interview features a conversation with Dr. Preston Marshall from the University of Southern California, covering M2M technology and collaboration between academic institutions.

Analyst Robin Dukewoolly shares market analysis and outlooks through the M2M Apps blog. More details can be found at http://blog.m2mapps.com/ . You can also find M2M Apps on social media platforms such as Twitter, Facebook, LinkedIn, and XING.

About M2M apps
M2M Apps is an independent intelligent platform for the global M2M communication value chain. Established to revitalize the M2M market and facilitate broad information sharing, this site helps decision-makers in various fields such as finance, science, and the public sector, as well as industry stakeholders interested in the Internet of Things, to select M2M vendors more efficiently.

M2M Apps is the industry's only platform that supports the search for M2M solutions optimized for each business goal. Through powerful search capabilities, it provides information on use cases as well as vendor and M2M project evaluations, allowing users to obtain search results from the entire database that match their specific technical skills, industry sectors, regions, and other detailed criteria.

In the highly segmented M2M market, the majority of M2M vendors struggle to effectively promote their portfolios, including products and services. Vendors across the entire M2M value chain can promote their products and services to target potential customers for free through M2M Apps.

In addition, the platform provides in-depth insights into M2M through regular interviews with global experts and the blog of Robin Dukewoolly, CEO of Bichm Research and an M2M analyst.