Presenting High-Efficiency and Eco-Friendly Products at 'MCE 2016,' Europe's Largest Air Conditioning Exhibition

LG Electronics is strengthening its strategy to capture the European market with eco-friendly air conditioning solutions.

LG Electronics will participate in the 'Mostra Convegno Expocomfort 2016,' Europe's largest air conditioning exhibition held in Milan, Italy from the 15th to 18th local time, showcasing a wide range of air conditioning solutions that integrate high-efficiency and eco-friendly technologies.

LG Electronics will display products with outstanding energy efficiency such as 'Multi V 4,' 'Multi V S,' 'Therma V,' and 'Hydro Kit.' In Europe, where energy regulations are stringent, there is high preference for high-efficiency and eco-friendly products.

LG Electronics' flagship system air conditioner 'Multi V 4' applies special coating to major components such as heat exchangers and exterior panels to minimize outdoor unit corrosion caused by aluminum corrosion and condensation, while maintaining optimal performance. 'Multi V S' features a compact size with high efficiency and reduced noise, making it suitable for small and medium-sized offices, commercial spaces, and residential areas.

Conducting Technical Seminars with Dealers in 14 European Countries Starting in March

'Therma V' is a high-efficiency heat pump that extracts energy from air. 'Therma V' has received favorable reviews for its innovation and energy efficiency, winning the 'Most Innovative Product (Class A)' award selected by the exhibition organizers. 'Hydro Kit' is a product suitable for accommodations such as hotels, as it can supply hot water or be utilized for heating by using the heat generated when operating system air conditioners.

LG Electronics has set a goal of achieving double-digit or higher growth in the European air conditioning market this year. Starting from March this year, LG Electronics is conducting technical seminars in 14 European countries, inviting major local dealers to introduce air conditioning solution strategies and new products.

Lee Jae-sung, Executive Vice President of LG Electronics' System Air Conditioning Business Division, emphasized, "We will establish ourselves as the most reliable air conditioning solution company in global markets including Europe."