Seven Star Works subsidiary focuses on building a consumer-centric VR ecosystem and revitalizing the VR market.

Seven Star Works Co., Ltd. (CEO Park Seung-jun), a company specializing in virtual reality (VR), announced that it has established a cooperative system with LG Electronics and SBS to implement virtual reality content through its subsidiary, EpiqVR.

Regarding this collaboration, which was announced at the developer concert "Play with Friends" (co-hosted by LG Electronics and SBS) held at Nurikim Square in Sangam-dong on the 17th, LG Electronics will take responsibility for hardware, SBS for content, and Epic VR for platform (software) development. They plan to lead the sustainable revitalization of the VR market by focusing on fields specialized by each company. In addition, the three companies agreed to cooperate closely to form a VR ecosystem where consumers can produce, share, and consume content themselves.

Peter Bae, CEO of Epic VR, stated during his lecture that “Epic VR’s platform, scheduled to launch in April, allows for real-time ultra-high-resolution, optimized video through super streaming technology, and has created an environment that facilitates developers’ entry into the global market through a content management system (CMS) developed in collaboration with LG.” He added, “We will strive to create an environment where we can grow together with good production companies through Epic VR as a great platform.”

Epic VR Plans to Launch VR Platform Based on Real-Time Virtual Reality Transformation Technology in April

Epic VR is a subsidiary established by Seven Star Works last December, and it has secured 'real-time virtual reality (VR) conversion technology' by focusing all its efforts on the in-house development of VR platforms and engines. Based on this, it is preparing to launch a cloud-based platform that enables the conversion of video shot with 360-degree cameras into VR content, as well as uploading, downloading, and sharing. It is characterized by the fact that anyone can easily create VR content without complex post-processing work, as uploading 360-degree footage automatically converts it into VR video.

China Sunlight Qixing Group, the parent company of Seven Star Works, is preparing to launch Epic VR in China within the first half of the year to make it a global platform, and is accelerating the realization and preemption of the VR business. In addition, to make Seven Star Works the best VR company, it is conducting multifaceted discussions with companies in China, the United States, and other regions to secure high-quality content and IP.

Meanwhile, Seven Star Works plans to support the production of high-quality VR content and expand its VR platform by sponsoring the 'VR UCC Contest' jointly hosted by SBS and LG Electronics. In addition to Seven Star Works, the VR UCC Contest is sponsored by the Ministry of Science, ICT and Future Planning and the National Information Society Agency (NIA), and anyone interested in VR can participate.