Samsung Pay Launches in India, 12th Global Market
Published2017.03.23 18:01Providing locally specialized value-added services reflecting the needs of Indian people
Samsung Electronics has launched its mobile payment service, 'Samsung Pay,' in India. Samsung Electronics plans to provide credit and debit card services via Samsung Pay in India in cooperation with seven major banks and card companies, including AXIS Bank, HDFC Bank, ICICI Bank, State Bank of India (SBI), Standard Chartered, AMEX, and Citi, and plans to continue expanding partnerships in the future.
In addition to mobile payment services, Samsung Pay integrates with Paytm, a local Indian mobile payment service, allowing customers to register their Paytm accounts within Samsung Pay to utilize features such as P2P transfers and QR barcode payments. Support for the Unified Payments Interface (UPI)-based P2P transfer service provided by the National Payment Corporation (NPC) of India is also planned for the future.
"India is a market with very rapid technology adoption, and digital payments are gaining significant momentum through currency reform," said Asim Warsi, Executive Vice President of Samsung Electronics India. "We will do our best to provide smart digital wallet solutions to Indian consumers with Samsung Pay."
Samsung Pay is currently available in 12 global markets, including India, Korea, the United States, China, Spain, Australia, Singapore, Brazil, Puerto Rico, Russia, Thailand, and Malaysia.
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