As single-person households increase, so does the number of people owning pets. There's a product that plays with and even feeds dogs left alone during long periods of time while their owners are away: "Boledi."

Boledi, a startup that integrates ICT technology into the pet industry, offers a smart pet care service that improves dog behavior. Launched in September 2015, Boledi is an IT-integrated product that automatically dispenses food as a reward for playing with a ball, utilizing Pavlov's conditioned reflex. The product underwent three years of development, with a year of field testing.



When your dog retrieves the ball fired through the launcher and places it in the feeder, food is dispensed into the tray below. The ball launch distance can be adjusted, and the rechargeable design allows for use both indoors and outdoors. The frequency of food dispensed can be adjusted based on the number of times the dog plays with the ball, and the amount can also be adjusted. You can set feeding times automatically and have food delivered without having to play ball.

All parts are rounded, making it bite-resistant. It provides adequate exercise for dogs lacking exercise or suffering from separation anxiety, while also fostering intelligence and social skills through ball play and rewards.

The goal is to create a 'total healthcare information service platform'.

Boledi Co., Ltd. is preparing to launch a product next year that integrates IoT and enables real-time observation and two-way communication via smartphones and home cameras. Furthermore, its goal is to create a "total healthcare information service platform" that analyzes heart rate, stress levels, bowel movements, voice, and behavioral patterns to monitor health.

We sell our products both online and offline in Korea and are preparing to enter the global market. Last year, we reached our goal on the US crowdfunding platform Indiegogo.