Samsung SDS Wins Three Major Global Design Awards with Nexshop
Published2017.06.12 11:05Samsung SDS' customer experience (CX: Customer eXperience) design of its solutions has won three major global design awards.
Samsung SDS announced that in the Service Design category of IDEA 2017 announced recently, the shopping product matching service of Nexshop(NexshopTM), a retail solution based on marketing data analysis, was selected as Top Winner.
This service collects and analyzes big data from customers across online and offline channels, recommending optimal personalized advertisements to customers. Additionally, it assists store managers with marketing by analyzing customer behavior patterns and purchase history to enable targeted promotions.
Prior to this, Samsung SDS' CX design for its open logistics platform (Cello Square) and enterprise conferencing and smart home app won the German iF Design Award (February 2017) and the German red-dot design award (September 2016) respectively.
Kim Ji-hyun, Team Leader of Samsung SDS' CX Team, stated, "Winning three major global design awards for solution CX means that our solution design competitiveness has been recognized by world-renowned design organizations, marking an important milestone in enhancing our global solution competitiveness."
He also emphasized, "A simple, user-friendly and highly convenient system significantly contributes to improving corporate work efficiency for customers."
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