Distinguished in global corporate rankings such as Forbes and BrandZ

Huawei Consumer Business Group announced its performance results for the first half of 2017. In the first half of this year, Huawei Consumer Business Group's total global revenue reached 105.4 billion yuan (approximately 17.43 trillion won), a 36.2% increase from the previous year, while total smartphone shipments reached approximately 73.01 million units, a 20.6% increase year-on-year.

According to market research firm IDC, Huawei captured a 9.8% share of the global smartphone market in the first quarter of this year, driven by increased sales of high-end smartphones, including mid-range models, in key markets. In particular, smartphone shipments in the Chinese market increased by 24% year-on-year, recording a market share of 22.1%; shipments in the European market showed an 18% growth rate year-on-year; and the company also recorded rapid growth in the Asia-Pacific market, including South Korea, Japan, Thailand, Malaysia, and Russia.

Huawei's influence as a global premium brand has also been proven through evaluations by leading global companies. In the first half of this year, Huawei ranked 49th in the '2017 BrandZ Global 100 Brands' with a brand value of $20.3 billion, and was ranked 88th in Forbes' '2017 World's Most Valuable Brands'. Additionally, it ranked 40th in the '2017 Global 500 Financial Brands' announced by the British brand valuation firm Global Finance, rising seven places from the previous year.

Meanwhile, Huawei plans to implement a sales strategy that further expands its global distribution hubs. Huawei intends to expand its retail stores worldwide from 42,300 as of June 2017 to 56,000 by the end of 2017 to further strengthen its position as a premium brand.

Through 15 global research centers and 36 joint innovation centers, Huawei is strengthening its technological capabilities by conducting research on new technologies ranging from sensors and data management to Kirin chipsets, while simultaneously elevating the level of technological innovation through collaborations with industry leaders such as Leica, Dolby, Microsoft, Intel, and Google. As part of its continuous R&D investment, Huawei allocates more than 10% of its annual revenue to research and development.

Huawei is enhancing consumer convenience after product purchase through faster and more professional after-sales support, and currently operates more than 800 after-sales service centers in 60 countries worldwide.