Memory and storage expansion model doubled to accommodate B2B market demand

ASUS is launching the TS10 in Korea, which offers improved performance with double the capacity of existing stick PCs.

In its early days, the ASUS TS10 model gained great popularity among female consumers and for educational and home use connected to TVs due to its excellent space efficiency with its ultra-mini size of 13cm and streamlined design.

Since then, due to the TS10's advantage of performance relative to its size, it has been utilized in B2B business and industrial applications. It has been integrated into industrial devices such as digital signage installed in airports, hotels, and hospitals, as well as escalator handrail disinfectors, bringing innovation to business operations and gaining recognition for its stability and versatility.

ASUS has launched the TS10 in Korea with improved performance by doubling the memory and storage space in response to steady requests from the market due to the expansion of the domestic IoT market and the increasing demand for high performance.

The newly released TS10 has been upgraded from the existing 2GB memory and 32GB storage to 4GB of memory and 64GB of eMMC storage in the same size configuration, which is evaluated as having overcome the limitations of existing stick PCs.

Through these performance improvements, the TS10 has been modified to be more suitable for industrial demand, enabling more diverse applications in the DID and kiosk-related industries and B2B business sectors.

Jang Yang-il, CEO of Port Royal Globis, the official distributor of ASUS Mini PCs, stated, “Compared to the past, as the Stick PC market is gradually gaining recognition for its high performance and maximized space, the market is shifting from a general customer-focused market to a B2B consumer market. "Our business direction is expanding into the customer market. We plan to strengthen our stick lineup by developing products with diverse specifications that reflect market demands," they stated.

"Furthermore, we expect to establish a solid foothold in the industrial market, separate from general consumer products, through ASUS's TS10, which has been upgraded and released to align with these market trends, and we plan to supply it at a more reasonable price," they added.