20% discount event for 5 days to celebrate the opening

Garmin announced that it has opened its second brand shop on Mangridan-gil in Mangwon-dong, Seoul.

Mangridan-gil, where Garmin's second brand shop is located, is not only emerging as a recent hot spot for young customers but also offers excellent accessibility for those who enjoy running and cycling at the nearby Han River Park.

Garmin has opened its second brand shop on Mangridan-gil, following its first store at Dongdaemun DDP, a hub of fashion and trends, allowing it to approach young customers more familiarly.

At Garmin’s brand shop, you can experience all of Garmin’s products firsthand and be the first to access newly released items. Everything from hot new products, such as the 'Forerunner 645 Music'—the first Garmin wearable sports watch capable of music playback released last April—the 'Descent MK1' dive computer supporting various types of diving, and the 'Vivomove HR'—a hybrid smartwatch featuring a classic design and touchscreen—to flagship steady sellers is all available.

In particular, smartwatch experts will be stationed in the store to provide detailed explanations of the various features of Garmin products and offer useful information to help users improve their athletic performance, offering differentiated services unique to the Garmin brand shop.

Meanwhile, Garmin is expanding various types of offline shops to increase opportunities for customers to experience Garmin's products. Garmin's product line is displayed in a shop-in-shop format at over 100 cycling and running specialty shops nationwide, and the number of 'Garmin Experience Zones' where customers can try out products firsthand is also being actively expanded. Currently, a total of eight experience zones are in operation, including four in Seoul and Gyeonggi regions, two in Daegu, one in Busan, and one in Daejeon. In the future, we plan to expand experience stores centered on major provincial cities to ensure that customers in regional areas, as well as the capital region, can fully experience Garmin's products.

To celebrate the opening of this brand shop, Garmin plans to offer a variety of products at a 20% discount for five days at its first and second stores.