Interactive Experiential Learning Where Children Create TV Content Themselves

Augmented reality (AR) technology is actively utilized in Kids Land 2.0. The 'Interactive Experiential Learning' menu provides children with broader experiences beyond their typically restricted range of activity. This menu, consisting of creative classroom, convergence classroom, and nature learning, contains four segments each. Through 'My Picture Book', children can bring their own drawings to life on TV. Additionally, through 'Drawing Fish', they can paint a fish and place it in a TV aquarium to observe it. Interactive Experiential Learning includes 105 types of AR content and provides 167 linked VOD episodes. U+Telecom will exclusively provide BBC and National Geographic kids documentaries through Kids Land 2.0.


Foreign Language Play: Developing Language Skills Through AI Communication

Kids Land 2.0 features 'Papago', an AI-based foreign language translation service, developed through a partnership with Naver. In the 'Foreign Language Play' menu, children can communicate with the TV in English, Japanese, and Chinese through the remote control microphone. Considering children's less accurate pronunciation compared to adults, U+Telecom plans to further improve the remote control voice recognition accuracy from the current 95%.


Supporting Parenting Content Including 'Woongjin Book Club TV' and Parent Classroom

Kids Land 2.0 partners with Woongjin Book Club to provide infant collection content. Beginning in October, the service will recommend 9 books per week, totaling 468 books annually, that preschool children must read, thereby alleviating parents' burden in book selection.

In the newly added 'Parent Classroom' menu, U+Telecom provides approximately 440 self-produced content pieces free of charge. In particular, it includes videos where pediatric specialist Dr. Kim Young-hun, author of the bestselling 'Encyclopedia of Pregnancy, Childbirth and Childcare' which has been a bestseller for 12 consecutive years in the parenting field, directly explains the content of his book. The service also provides content on weaning recipes, prenatal yoga, postpartum diet, and advanced education methods from developed countries worldwide.

Beginning Talent Development Suited for the Fourth Industrial Revolution Era

With the advent of the Fourth Industrial Revolution era, preparation for new paradigms is necessary. This era requires convergence, collaboration, problem-solving, adaptability to change, and flexible thinking skills. TV, as a one-way medium, has long been an object of love and hate for parents struggling with parenting challenges. Kids Land 2.0 expands TV's role as a bidirectional medium. Utilizing AR and AI, it communicates with children and provides useful information to parents.

Song Gu-young, Executive Vice President of LG U+Telecom's Home/Media Division, stated, "For the digital generation who find it difficult to stay away from TVs and mobile phones, it is rather important to utilize smart devices well. Through Kids Land 2.0, we will make it possible to easily conduct education utilizing digital content at home."

Kids Land 2.0 launches its service on August 1st. LG U+Telecom IPTV subscribers can use it free of charge, and all AR and AI content can be accessed with just a smartphone without purchasing additional devices.