Immersive Media Educational Program Development
Will provide high-immersion educational services
using VR and AR technologies and lead the market

KT is expanding its immersive media business from entertainment into education.
KT announced on the 20th that it has signed a "Memorandum of Understanding (MOU) for the development of educational programs utilizing immersive media such as VR and AR and the promotion of pilot projects" with Chungdam Learning at the KT East headquarters in Gwanghwamun, Seoul.

In accordance with this memorandum, KT and Chungdam Learning plan to jointly promote next-generation educational service businesses applying immersive media technologies such as VR and AR.

Details of cooperation include: ▲Development of educational software programs utilizing VR and AR technologies ▲Construction of a dedicated platform for immersive media educational services ▲Promotion of pilot projects targeting language institutes under Chungdam Learning ▲Advancement of domestic commercialization and exploration of global business opportunities.

Based on its accumulated experience in immersive media business, KT plans to provide support including development of VR and AR terminals and platforms, as well as consultation on communication network technologies. Chungdam Learning will be responsible for planning learning content and curricula, and conducting pilot projects utilizing its affiliated language institutes.

KT operates immersive media experience spaces including VRIGHT, an urban-type VR theme park, and K-live X, an MR sports experience zone, and launched GiGA Live TV, a personal immersive media service, in November. Through this memorandum of understanding with Chungdam Learning, KT plans to expand its service scope not only to entertainment but also to education.

Chungdam Learning is a pioneer in digital-era language education, operating approximately 250 language institutes in Korea and Vietnam, providing curricula utilizing Learning Tab (smart pad) and Smart Class solutions. Going forward, the company plans to provide differentiated educational services utilizing immersive media educational content.

Kim Hun-bae, head of KT's New Media Business Division, stated, "We find it meaningful that through this memorandum of understanding with Chungdam Learning, we can now provide high-immersion educational services that enable student interaction by utilizing immersive media technologies such as VR and AR," and added, "KT will continue to lead the market by providing immersive media services across diverse genres."