Smart Home Training Launched in Response to the Rising Trend of Home Workout Enthusiasts
U+ AR Shopping: View home shopping products in 3D using AR
New VR/AR services scheduled to launch in the first half of next year


U+ has launched two new 5G services.

On the 15th, LG Uplus announced 'Smart Home Training' and 'U+ AR Shopping,' lifestyle-oriented 5G services that integrate 5G into the health and shopping sectors, at its headquarters in Yongsan, Seoul.

U+ surveyed citizens aged 15 to 59 residing in the metropolitan area to determine what 5G service they most want. The results showed that health and shopping took first and second place, with 71% and 64%, respectively.

In the case of fitness, the willingness to use was high among all groups except men in their 40s, while in the case of shopping, it was high among women of all age groups and men in their 20s and 50s.

U+ Marketing Group Leader Kim Sae-ra explained, “Health and consumption are interests of all customers,” adding, “These two services are the result of the marketing department’s opinion being reflected in the service planning that there is a need for 5G services that drive changes in daily life.”

The Smart Home Training and AR Shopping services are available for download from the App Store starting today (the 15th). They are scheduled to be pre-installed on newly released 5G smartphones.


Smart Home Training with an AI Coach Corrects Your Posture
According to a 2018 survey by Job Korea and Albamon, 57.3% of adult men and women prefer exercising at home, or home training.

U+’s Smart Home Training provides over 200 pieces of fitness content, including strength training, yoga, Pilates, and stretching, through an exclusive partnership with Kakao VX. The number of content pieces is expected to increase to over 400 by the end of the year.

Rather than simply inducing the user to mimic movements, AI technology is applied so that an AI coach corrects the posture in real time.

Once the workout is finished, it automatically analyzes and provides data such as exercise time by body part, calories burned, and accuracy per movement, without the need for separate recording.

User images collected for detailed analysis are uploaded to a separate app-dedicated server for processing and are not stored, so there is no concern about privacy exposure.

In addition, it is equipped with features such as 'Multi-view Video,' which allows you to view expert exercise videos filmed from four different angles on one screen, and 'AR Posture View,' which allows you to view the correct posture using 360-degree AR.

"We expect the home training genre to expand into various areas such as golf, K-POP, and kids, in addition to diet and fitness, through Smart Home Training's AI coaching service, and we are preparing services tailored to that," said Kim Byung-joon, Head of Division at Kakao VX.

LG Uplus plans to evolve its Smart Home Training service into an open platform that enables the purchase and provision of video content, home training-related products, and food items.


U+ AR Shopping: Turning Products Around and Around
According to the Korea TV Home Shopping Association, the home shopping market size reached 19.6 trillion won as of 2018.

With U+ AR Shopping, introduced by U+, you can view products being broadcast on home shopping channels in 360-degree 3D AR by pointing your smartphone at them. You can also place the rendered products in your desired space.

The home shopping channels currently covered are GS Home Shopping and Home & Shopping.

U+ AR Shopping is available to customers of all telecommunication carriers and can be used on any screen where broadcasts are transmitted, regardless of the IPTV provider.

U+ 5G customers can receive an additional 5% discount as a promotion until the end of the year.

Meanwhile, following the 5G service 1.0 (U+ Pro Baseball, U+ Golf, U+ Idol Live, U+ AR, U+ VR) introduced last April and the recently announced 2.0 (GeForce NOW, U+ Game Live, Smart Home Training, U+ AR Shopping), U+ also revealed plans for 3.0.

U+ plans to introduce new forms of VR and AR services in the first half of next year.