Released in January of this year, sales doubled compared to the predecessor

The cumulative number of subscribers to the ZEM Kids Phone, launched by SKT earlier this year, has surpassed 1.6 million, gaining popularity among many consumers.

SKT announced on the 17th that sales of the ZEM Kids Phone, launched in January of this year, have increased to approximately double the level of its predecessor, the Galaxy A21s ZEM, during the same period, and that the ZEM service has surpassed 1.6 million cumulative subscribers, including parents and children, as of February 2022.

ZEM Service is an app service that helps children aged 12 and under, who are using smartphones for the first time, develop good usage habits.

Through the ZEM app, parents can check their children's smartphone usage time, manage apps used, and check school meal information, as well as use various safety features for free, such as real-time child location tracking, smombie prevention, and blocking harmful websites.

SKT announced that through a comment event held on social media, it confirmed positive responses from parents using the ZEM service, who said, “I feel relieved because my children can use their phones only for the amount of time set by their parents, and I can also check their location to see if they have gone to their after-school classes or other places safely.”

Meanwhile, SKT is holding an event for elementary school students who will be using their first smartphone in time for the new school year in 2022. The 'From Admission to Gifts All at Once A to ZEM' event is currently underway, offering various prizes such as iPad Air and Samsung Kids Bluetooth headphones to ZEM service subscribers through a raffle until March 31.

In addition, SKT is hosting a special non-face-to-face lecture, 'Elementary Parents New Semester Communication Class A to Zem,' to help parents of elementary school children with proper child education. This special lecture will be held twice, with the themes 'Literacy, the Power to Change the World' from February 21 to 24 and 'Communication, the Power to Connect with the World' from March 21 to 24. Registration for participation is available on a first-come, first-served basis on the official ZEM PLAYS website.