SK Telecom has obtained a final license for MyData, enabling the analysis and utilization of telecommunications and financial data.

SKT announced on the 7th that it has obtained the final license for the personal credit information management business (MyData), becoming the first domestic mobile carrier to do so.

SKT obtained a preliminary license for MyData last January and immediately applied for a final license, and added MyData-related businesses to its new business objectives at its regular general meeting of shareholders last March.

'MyData' is a service that helps consumers manage their credit information scattered across various institutions, such as financial centers and public agencies, all in one place.

SKT announced that it plans to differentiate itself from existing MyData operators by first utilizing telecommunications and financial data to provide customers with "lifestyle-oriented customized services."

Meanwhile, SKT announced that it will launch an AI financial health diagnostic service in the second half of this year that automatically diagnoses and prescribes personal asset management status. To this end, it stated that it has collaborated with the Korea Financial Planners Association to develop a financial diagnostic tool specialized for mobile environments that has undergone academic guidelines and verification by Certified Financial Planners (CFPs).

In the future SKT plans to present new value to customers by expanding the service scope through the new MyData service, which is linked with SKT's flagship services such as A.T Space and T Membership.

“By obtaining the MyData license, we are now able to utilize SKT’s telecommunications data and big data analysis know-how together with financial data,” said Jang Hong-sung, SKT’s Advertising/Data CO. “Based on this, we will create services that can provide new value to customers.”