Innomotive Achieves Great Success in India Entry… 50,000 Units Assemble Locally
Published2023.03.20 11:23
Innomotive (CEO Kim Jong-bae) has officially entered the PBV market by opening the floodgates for exports to India based on its strong price competitiveness.
According to an official from Innomotive, it has been reported that Innomotive recently signed an agreement to enter the Indian market.
Through this agreement, Innomotive plans to produce approximately 50,000 units annually in India starting as early as the second half of this year.
Innomotive is a company that specializes in producing Purpose Built Vehicles (PBVs) optimized for special environments, such as rural and fishing villages, tailored to customers' business objectives and requirements.
A distinguishing feature from existing companies is the adoption of a method to assemble the vehicle body's moving parts like Lego using recycled plastic. This technology was transferred from the Korea Institute of Industrial Technology.
Using this technology, Innomotive plans to provide a special-purpose PBV platform and produce competitive PBVs by applying locally produced motors and battery packs in India.
According to a company official, it is reported to have secured a clear price competitiveness compared to existing products.
In addition, the plan is to strengthen after-sales service and reduce costs by incorporating connected solutions currently under development.
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