Samsung Electronics Service has reaffirmed its long-standing achievements by ranking first in the service center category in the 'Most Respected Companies in Korea' survey. The key point is that it has maintained the top spot for 15 consecutive years in an evaluation centered on service quality and reliability.

This result comes from the 2026 "Most Respected Companies in Korea" survey. The survey is conducted by the Korea Management Consulting Association (KMAC), and the service center sector has been evaluated annually since its introduction in 2012. Samsung Electronics Service has maintained the top spot without a single exception since the survey began.

The 'Most Respected Companies in Korea' award is a system that selects representative companies by industry based on six core values, including innovation capabilities and service quality. In this year's survey, Samsung Electronics Service recorded the highest scores in all 12 detailed categories, including service reliability, innovation, customer satisfaction activities, and social contribution.

The quality of after-sales service following the purchase of electronic products is cited as a factor influencing brand selection. According to Samsung Electronics Service, in a customer satisfaction survey conducted last year after using Samsung Electronics product after-sales service, more than 90% of respondents said they would choose Samsung Electronics products in the future.

This evaluation is based on the introduction of AI-based services. Through remote HRM consultations utilizing SmartThings, agents remotely diagnose product status, while service engineers analyze usage history and anomalies using HASS diagnostic programs to reduce response time.

The 'Blue Pass' service, targeting home appliance subscription customers, is also in operation. Service accessibility has been enhanced through AI pre-care notifications, an after-sales service fast track, and additional free inspections during on-site visits. In addition, mobile phone visit services and on-site services utilizing mobile inspection vehicles are being expanded.

Kim Young-ho, Executive Vice President and CEO of Samsung Electronics Service, said, “This is the result of the combined efforts of our employees and customer trust,” adding, “We will continue to focus on providing services that enhance product value.”