Logitech Korea is recruiting participants for the second season of 'MX MASTERS,' an ambassador program that shares the actual work methods of users of its MX series of business peripherals. This program focuses on presenting user-centric work routines and experiences using productivity tools through content, rather than simply introducing products.

Logitech Korea announced on the 2nd the plan to operate 'MX MASTERS Season 2' and stated that it is recruiting applicants from March 27 to April 10. Selected participants will be active for approximately six months and will introduce their work environments and digital workflows.

MX MASTERS is a program based on the 'MX Community' operated by Logitech. Participants engage in monthly missions and content creation activities linked to social media channels, sharing their keyboard and mouse setup methods, habits for using productivity tools, and personal work routines that improve work efficiency. From a company's perspective, this is a method of accumulating examples that reveal actual usage contexts, rather than stopping at explaining product features.

Logitech explained that through the operation of the first phase, it has discovered use cases from various job roles, including developers, IT creators, and marketers, and introduced them to the community. The MX Community operates as a space connecting user experiences, usage tips, and product guides, and in this second phase, the company plans to further strengthen communication among participants and expand the use cases.

The target audience includes creators interested in producing MX Routine content, users looking to share keyboard and mouse setup know-how, and office workers who actively utilize productivity tools such as Figma, Adobe, and ChatGPT. In particular, participation is being considered for job groups that frequently use peripherals in a digital work environment, such as developers, designers, and office workers.

Participants will be provided with priority access to new products once per quarter and a small honorarium during the activity period. Logitech products will be awarded to winners of the monthly workflow missions and challenges, and opportunities to participate in an annual offline event will also be provided.

This recruitment stands out for focusing on the work methods that utilize peripherals rather than the devices themselves. As the practice of disclosing and sharing users' accumulated work habits and tool usage experiences expands, it is expected that case-based content aimed at boosting productivity in digital work environments will also increase.