18K (75% gold content), rose gold, 100% platinum material
Rose gold suits women well, too.



Samsung Electronics will launch new models of its smart wearable device, the 'Gear S2 Classic,' in Rose Gold and Platinum in Korea on February 1.

The new 'Gear S2 Classic' models in Rose Gold and Platinum are available for purchase at Samsung Digital Plaza stores nationwide, Lotte Department Store Gallery O'Clock, Hyundai Department Store Pangyo branch, and select Hi-Mart stores, and are priced at 495,000 won.

The new 'Gear S2 Classic' model is finished in 18K (75% gold content) rose gold and 100% platinum, adding the design value of a luxury watch to the innovative usability of a smartwatch.

Combining sophistication and trendiness, 'Platinum' suits both formal and business casual wear, adding class to both work and leisure life, while 'Rose Gold,' with its elegant and understated beauty, particularly complements the diverse fashion styles of female consumers.

Currently, Samsung Electronics has secured over 1,000 exclusive watch faces for the Gear S2, and consumers can create various watch faces that suit the rose gold and platinum models to match their preferences.

In addition, it is continuously expanding consumer convenience by introducing various applications exclusive to the Gear S2.
Samsung Electronics plans to introduce a variety of new applications following its existing 'T-money', 'Starbucks', and 'Golf Navi' applications, including 'Public Transport', which provides subway and bus route maps and arrival/departure notifications; 'Korean Air', which supports Korean Air mobile boarding passes and flight information; and the car-sharing service 'Socar'. Additionally, a free beverage size upgrade event for customers paying with the 'Starbucks' application is scheduled to take place in February.

Samsung Electronics stated that the new models, which add sophistication with premium materials, will satisfy both the style and convenience of trend leaders ahead of their time, and expressed hope that users will enjoy an even more sophisticated lifestyle with the Gear S2 Classic Rose Gold and Platinum.

More details about the new 'Gear S2 Classic' model will be available on the Samsung Electronics microsite (http://www.samsung.com/sec/gears2) starting February 1.