Recorded a 46.3% market share in hybrid flash.
AFA leads the expansion of the domestic flash market centered on 'ExtremeIO'

According to a survey by IDC Korea, EMC Korea (CEO Kim Kyung-jin) has recorded an overwhelming first place in both the domestic All Flash Array (AFA) and Hybrid Flash Array (HFA) markets.

According to a recent survey by IDC, EMC Korea held an annual market share of 53.2% in the AFA market in 2015, an overwhelming figure that is more than three times higher than the 16.2% held by the second-place company. Furthermore, it was found that the company led the industry in the Hybrid Flash Array (HFA) market with a market share of 46.3%, which is close to a majority.

Regarding EMC Korea’s dominant flash market share, IDC stated, “It has influenced all industries, centered on the manufacturing sector, through products such as 'XtreamIO',” adding that “XtreamIO, optimized for flash processing, provides scalability, stability, and fast processing speeds by implementing snapshots, which are replicated data.” Furthermore, IDC predicted that following its merger with Dell, EMC would lead the rapidly growing flash-based storage market, focusing on big data, cloud, and software-defined storage.

ExtremeIO, the biggest contributor to EMC Korea's strong market share last year, is an all-flash storage solution that leads the market with a share of nearly 40% in the global AFA market as well as in Korea. Featuring sub-millisecond response latency and consistent high performance, it provides the industry's only inline data compression and deduplication capabilities. It is suitable for applications such as databases, analytics, server virtualization, and VDI (Desktop Virtualization), as well as for block-type data.

EMC Korea plans to continue its strong market share from 2015 into this year. Having declared 2016 the "Year of All-Flash," EMC launched the high-end AFA "VMAX All-Flash" equipped with Samsung Electronics' 3D V-NAND SSDs early in the year. Following this, the company unveiled "Unity," a mid-range all-flash storage solution designed for the operational needs of large enterprises as well as small and medium-sized businesses. Furthermore, the company is expanding the application of all-flash technology into high-performance databases and HPC (High-Performance Computing) with its "DSSD," which boasts record-breaking performance of 10 million IOPS (Input/Output Operations Per Second). Recently, the company demonstrated superior price competitiveness by adding all-flash products to its hyper-converged infrastructure solution, "VxRail."

Meanwhile, according to an IDC survey, the Korean AFA market in 2015 was worth approximately 65.2 billion won, showing rapid growth with a 132% increase compared to the previous year. In terms of capacity, it increased by 177% compared to the previous year, exceeding 10 petabytes (PB). The HFA market also continued its steady growth, reaching 205 billion won in revenue, an increase of about 46% compared to the previous year, and 210 petabytes in capacity, an increase of about 71%.

"In 2015, as all-flash emerged as the core of enterprise IT for next-generation systems, EMC Korea's XtremIO and others drove rapid market growth," said Kim Kyung-jin, President of EMC Korea. "As EMC Korea possesses the industry's broadest flash portfolio, we will take the lead this year to support many companies in building modern data centers for third-generation platforms."