Sharing the current status of quantum dot technology development with manufacturers, industry experts, and academics
Most suitable material for quantum dot displays, market growth expected

Samsung Electronics is partnering with TV manufacturers, retailers, and academia to significantly expand the market for QLED TVs based on quantum dots, a next-generation display material.

On the 13th, Samsung Electronics participated in the 'QLED International Forum' hosted by the China Electronics Chambers of Commerce (CECC) at the Yanqi Lake International Convention Center in Beijing, China.

The event, held under the title "The Light of QLED Illuminates the World," was attended by a total of about 300 people, including TV manufacturers such as Samsung Electronics, Hisense, and TCL, Chinese government agencies, academia, the two major retailers Gome and Suning, and the largest e-commerce company, JD.com.



In his opening remarks, Liu Yufeng, Secretary General of the Electronics Chamber of Commerce, stated, “Quantum dot TVs are expected to reach an annual growth rate of 100% in the Chinese market, increasing from 600,000 units in 2016 to 1.2 million units in 2017, and global sales are also expected to increase from 3 million to 6 million units during the same period,” adding, “It is already a foregone conclusion that quantum dot technology will become mainstream in the TV industry.”

At the forum on this day, TV manufacturers, display industry experts, and academics shared the current status and strategies of quantum dot technology development, including a presentation by quantum dot material company Nanosys on the excellence of QLED.

Professor Feng Xiaogang of the Department of Chemistry at Zhejiang University said, “Quantum dots are the best light-emitting material discovered by humankind to date,” adding, “The pure color expression and brightness made possible by quantum dots are aspects that other display technologies find difficult to match.”

At this forum, Samsung Electronics introduced the QLED TV, which it boasts as the "ultimate picture quality." The Samsung QLED TV is the world's first TV capable of expressing 100% of color volume, a picture quality standard that refers to color expression capabilities varying with screen brightness.

At the event, Jeon Byung-joon, Senior Vice President of Samsung Electronics’ Visual Display Business, said, “Quantum dots, which are inorganic materials, are the most suitable material for displays because they can express the best picture quality without lifespan issues such as burn-in, which leaves stains on the screen,” adding, “2017 will be a year of growth for the TV industry to expand the QLED TV market together.”