This page was machine-translated and may differ from the original. View original

Samsung Electronics Brightens Asia with LED Signage

Google 우선 소스Published2017.05.23 17:28
LED signage screens installed in various locations across nine countries.

Samsung Electronics has won a series of contracts for LED signage projects in nine countries in Southeast Asia, including Malaysia and Indonesia, and Oceania, including Australia and New Zealand, including national stadiums, international airports, large shopping malls, and densely populated business districts. The company will install large LED outdoor billboards and industrial screens at 14 landmarks in each country.

Samsung Electronics plans to install a total of 17 large LED scoreboards in four main stadiums of the 2017 Southeast Asian Games, including the National Stadium, Hockey Stadium, Swimming Pool, and Multipurpose Stadium in Kuala Lumpur, the capital of Malaysia.

Also, in Jakarta, the capital of Indonesia, a 429-square-meter (m2) outdoor LED signage will be installed on the exterior wall of the Plaza Central building, located in a business district, and is expected to become a popular digital landmark in downtown Jakarta.

Last year, LED signage was installed in Terminal 2 and the immigration hall of Hanoi International Airport in Vietnam, providing information to 30 million airport users annually. Recently, the company also secured an order for a large-scale curved outdoor billboard at Central World, a representative premium shopping mall in Bangkok, Thailand.

Mediacorp, Southeast Asia's largest media group, has won a contract for three LED signages for its Channel NewsAsia studio in its newly opened state-of-the-art broadcast studio in March of this year. This will allow 70 million Mediacorp households in 27 countries to watch Channel NewsAsia on Samsung Electronics' LED screens.

Last month, New Zealand's biggest rugby match Eden Park Stadium, renowned as a stadium and home of the national team, the All Blacks, won a contract for a ribbon-type LED signage screen. Last year, an 8-square-meter (m2) indoor LED signage was installed in the Welcome Lounge of the Sydney Opera House, a major tourist attraction in Australia, providing visitors with detailed performance information and personalized digital art.

Samsung Electronics Southeast Asia Vice President Lee Sang-cheol said, “Based on our cutting-edge LED technology, we have won a series of large-scale projects in the Southeast Asian and Oceanian markets,” and added, “We will continue to grow Samsung Electronics’ LED signage business with our outstanding product capabilities.”
본 기사에 대한 정정·반론·추후보도 청구는 보도 청구 안내를, 그간 게재된 보도문은 정정·반론보도 모아보기를 참고해 주세요.
김지혜 기자