SK Telecom (CEO Yoo Young-sang) took the lead in developing a benevolent platform that helps the socially vulnerable by winning an award at 'GLOMO 2022' with the social venture 'Tooart (CEO Jo Su-won)' for the visual assistance service 'Sullivan Plus x NUGU'.

SK Telecom announced on the 3rd (Barcelona local time) that it won an award at the 'GSMA Global Mobile Awards (GLOMO) 2022' for its visual assistance service 'Sullivan Plus x NUGU,' which was unveiled in collaboration with the social venture 'Tooart.'

The category in which 'Sullivan Plus x NUGU' won was 'Best Use of Mobile for Accessibility & Inclusion,' which targets ESG-related technologies or services that help the socially vulnerable based on ICT.

Two Art's &ls'Sullivan Plus' is an app that helps visually impaired and low-vision people perceive through the smartphone camera.

SKT and the visually impaired have applied the voice AI 'NUGU' to 'Sullivan Plus' for the first time in the world to enable them to more easily recognize surrounding objects through voice guidance.

The GSMA jury stated the reason for the selection, saying, “‘Sullivan Plus x Nugu’ is a service built on a deep understanding of the difficulties people with disabilities face every day, and is a positive innovation that lowers the hurdles people with disabilities face through ICT.”

Meanwhile, SKT CEO Yoo Young-sang revealed at a press conference during MWC 22 that the company is pursuing the 'Barrier-free AI' project, which aims to solve social challenges based on AI technology as part of its ESG management.

'Sullivan Plus x NUGU' is also a 'barrier-free AI' service and is one of the 'Now I See' projects aimed at improving the quality of life for the visually impaired.

In addition, since last October, SKT has applied its facial recognition AI service, SKT NUGU FaceScan, to improve the recognition rate of mask wearers, helping visually impaired people recognize people around them more easily.

Yeo Ji-young, Head of ESG Alliance at SKT, stated, “We are delighted to win the prestigious GLOMO Award with ‘Sullivan Plus x NUGU,’ which creatively and innovatively utilizes SKT’s voice AI and vision AI. We will continue to lead ESG management by introducing innovative services that help the socially vulnerable using SKT’s AI technology.”>
"I believe that GSMA is sending its support for our efforts to improve the quality of life for the visually impaired," said Jo Su-won, CEO of Two Art. "We will strive to make the world a warmer place by developing Sullivan Plus into a platform for good deeds that helps the socially vulnerable."