Intel stated that AI is a new opportunity for the PC industry, and that a large supply of devices is essential for the development of AI, and that it will do its utmost to secure product supply so that it can supply approximately 100 million devices by next year.

Intel Korea held an 'AI Everywhere' showcase at the Plantrans Seongsu flagship store on the 19th.

At the event, Intel unveiled its strategy for entering the Intel AI PC market and introduced 12 laptops featuring Intel® Core™ Ultra, Intel's first client-side on-chip AI accelerator (NPU).

Executive Director Wonhyuk Choi, who was in charge of the presentation, said that the AI industry has entered a competition of scale, and that in order for the AI industry to develop, AI-capable devices must be supplied in large quantities first.

In particular, it is expected that the distribution will continue rapidly, focusing on notebook PCs that can be supplied with power at any time, rather than smartphones that have limited usage time, and it was reported that the plan is to distribute Intel® Core™ Ultra so that 100 million AI PCs can be distributed by next year.
<br /> In addition, Intel is developing its own apps to popularize AI applications along with the popularization of devices, and it was mentioned that it is developing more than 300 apps to be supplied.

He also said that it will support specialized engineering services to support the distribution of AI devices and app development.

Executive Director Choi Won-hyeok said, “Intel is working to lower accessibility to AI technology by providing hardware and software that can build and utilize AI based on an open ecosystem.” He added, “AI PCs will not be a single category, but a technology that accelerates the transformation of PCs, and 2024 will be recorded as the first year of AI PCs. “With most manufacturers launching laptops with the Intel Core Ultra platform, users will have a variety of choices,” he said.

At the showcase that day, Intel showcased 12 of the latest laptops from seven manufacturers - Samsung, LG, Lenovo, HP, Asus, Acer, and MSI - all powered by Intel® Core™ Ultra.

In addition, we introduced use cases where AI PCs can be used in real life to increase productivity, efficiency, and the value of life, such as creating images and videos with simple text input using generative AI and composing music.

Intel announced its AI Everywhere vision to enable AI solutions to be implemented anywhere, and last December, it launched Intel® Core™ Ultra, which features Intel's first client-grade on-chip AI accelerator (NPU).

Intel® Core™ Ultra is a power-efficient PC platform with AI acceleration that helps you maximize AI capabilities in all aspects of work and life, including creative work, streaming, and gaming.

Meanwhile, Intel will hold 'AI PC Week' from February 19th to February 25th and will host an 'AI Everywhere' pop-up exhibition at the Plantrans Seongsu Flagship (13 Yeonmujang 11-gil, Seongdong-gu, Seoul).

When you visit the pop-up, you will be provided with various programs that allow you to experience the AI-specific features of the Intel® Core™ Ultra processor, such as creating your own avatar expressed by AI, enjoying AI-drawn images and AI-composed music, and AI photo zone.

Also, in the 2nd floor experience zone, Samsung and LG equipped with Intel® Core™ Ultra), Lenovo, HP, Asus, Acer, and MSI.

In addition, a live commerce event with Naver Shopping Live will be held every day from 7 PM to 8 PM at the first floor open studio during the same period.

Popular IT influencers Itseop, Jooyeon, Home Appliance Housewife, Nunjaengi, and Eight will appear in a live broadcast introducing the latest laptop products.