Snowflake, a global data cloud company, relocated its Korean office to the POSCO Tower in Yeoksam, Seoul, and to commemorate the move, invited reporters to share the company's vision and technology strategy.

Snowflake held a press conference at the Snowflake Office in POSCO Tower Yeoksam on the 12th.

At this event, Snowflake Korea CEO Choi Ki-young and Director Lim Jin-sik personally introduced the new office and announced their growth performance and future aspirations in the Korean market.

The Snowflake Korea office, which was unveiled that day, attracted attention with a dedicated training center for customers and partners.


CEO Choi Ki-young said, “As our business grew and our organization grew, we needed a space where we could provide continuous, hands-on training for our customers and partners.” He added, “We also provide technical support and consulting. “The key to this move is to create an environment where education can take place organically,” he explained.

Founded in 2010 by former Oracle developers, Snowflake has pioneered the cloud-based data warehouse market.

Since launching its first product through AWS in 2015, it has grown rapidly, supporting various data architectures such as data warehouses, data lakes, and data meshes.

Currently, the number of customers worldwide is approximately 13,300, and annual sales amount to 6 to 7 trillion won, continuing an average annual growth rate of more than 30%.

The Korean market is also a major growth area.

Snowflake established Korea as an independent region in the Asia-Pacific region in 2021, and it is known that approximately 80% of the top 10 domestic corporations have adopted Snowflake.

CEO Choi said, "Initially, we focused on increasing the number of customers, but now it's more important to see what kind of business results our customers are actually achieving." He added, "We are continuously creating examples of Korean customers quickly achieving results."

Director Lim Jin-sik, who introduced the product and technology vision that day, emphasized the 'combination of AI and data' as Snowflake's strength.


He said, “Snowflake is a structure that separates computing and storage, so customers only pay for what they use. “We provide a flexible model,” he said, adding, “We are rapidly expanding AI-based functions such as ‘Snowflake Intelligence,’ an AI agent that can query and analyze data using natural language, as well as Cortex Analyst and Cortex Search.”

In fact, approximately 70% of Snowflake's total customers are utilizing AI-related features, and AI adoption is rapidly increasing in Korea as well.

“Snowflake’s unique feature is that it supports data analysis, application development, and code generation all on a single platform,” said Director Lim. “We’re helping companies lower the barriers to entry for data utilization and make faster decisions.”

Snowflake currently provides managed services based in the AWS Seoul region and recently expanded to Microsoft Azure to support a multi-cloud environment.

CEO Choi stated, “Our goal is to provide customers with the same experience they want in the cloud environment they want,” and added, “We will continue to introduce new services that combine AI and data technologies in the future.”

Snowflake Korea currently has over 85 employees and is expanding its organization to include technical support, consulting, and training personnel.

CEO Choi emphasized, "Customer-perceived support capabilities are more important than scale itself," and added, "Based on our new office, we will more actively support data-driven innovation in Korean companies."