Microchip's MOST150 technology powers the virtual cockpit infotainment system in the new Audi Q7 SUV.
Published2015.08.13 19:17- Seamlessly connects to the SoC with Microchip's USB-embedded MOST150 INIC
SINGAPORE, Aug. 12, 2015 – Microchip Technology Inc. (NASDAQ: MCHP), a leading provider of microcontroller, mixed-signal, analog and Flash-IP solutions, today announced that Audi AG is introducing its new high-class Q7 SUV, following the previous TT Coupe model.
Since 2001, more than 170 million MOST interface controllers have been installed in 184 vehicle models. All major automakers have successfully implemented MOST technology in their multi-node infotainment networking systems, offering a low-risk, comprehensive system solution with years of proven performance. The MOST standard provides Ethernet or Internet Protocol networking capabilities. Furthermore, this latest version of MOST technology enables predictable and efficient transmission of video, audio, packet, and control data throughout the vehicle without time synchronization protocols, utilizing dedicated channels to minimize processor overhead on the main infotainment control unit processor.
“We are truly grateful that Audi has once again chosen to use our MOST150 technology in their new Q7 SUV,” said Dan Termer, vice president of Microchip’s Automotive Business Unit.
MOST150 also provides 150 Mbps performance and proven electromagnetic compatibility (EMC) characteristics. All MOST INICs implement industry-standard hardware interfaces to the processor and peripherals, efficiently routing streaming, packet, and control data and significantly simplifying module design. MOST INICs' ultra-fast network startup capabilities give end users immediate access to automotive infotainment systems.
MOST
Suppliers of high-bandwidth infotainment and Advanced Driver Assistance systems (ADAS)
It provides proven performance and support for defining and implementing ADAS (Advanced Driver Assistance Systems). This includes standard physical layers and reliable technologies for system management and control with superior stability and Quality of Service (QoS). Furthermore, MOST technology reduces vehicle weight, making it easier to meet environmental regulations.
For more information about Microchip's MOST networking products, visit http://www.microchip.com/MOST-072115a.
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