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Huawei Holds Large-Scale Launch Event and Sets Out to Expand Domestic Sales Channels

Google 우선 소스Published2016.08.12 00:00
Launch of 2-in-1 PC 'MateBook': Maximizing Portability and Efficiency with an Ergonomic Keyboard
Selected Shinsegae I&C as official distributor, and also announced the launch of 'MediaPad M2'.


Huawei (www.huawei.com/kr) held a product launch event and announced the domestic release of the Huawei MateBook, a premium two-in-one PC.

The MateBook is Huawei's first 2-in-1 PC that effectively combines the mobility of a smartphone with the productivity of a laptop. With its ultra-slim and ultra-light design, it is optimized for consumers who prefer a flexible work environment.

Huawei has selected Shinsegae I&C, which boasts expertise in building and operating robust distribution systems, as its official distributor and is beginning full-scale sales of the MateBook in the domestic market. Starting with 11st, SSG.com, and TMON, Huawei plans to continuously expand its online and offline channels for its product lineup.

The MateBook supports the Windows 10 operating system and provides key productivity tools, including Microsoft Edge, the latest browser provided by Microsoft, and Cortana, the digital personal assistant. Additionally, it is a silent product without cooling fans, equipped with Intel's ultra-low-power Core M series processors, which not only reduce heat but also support fast processing speeds. Depending on the model, the MateBook supports a minimum of 4GB to a maximum of 8GB of RAM and a capacity of 128GB to 256GB.


In addition to this, the MateBook is equipped with components including a cover-style keyboard, a stylus pen called the MatePen, and a MateDock capable of connecting HDMI and wired LAN ports, and it will be released in two colors: gray and gold. Sales of the MateBook begin on August 11, with prices of 889,000 won for the M3 model and 1,299,000 won for the M5 model; the core components are priced at 129,000 won for the Mate Keyboard, 79,000 won for the MatePen, and 99,000 won for the MateDock.

Huawei's first tablet introduced in Korea, the 'MediaPad M2'

Huawei also announced the launch of the 'MediaPad M2' at this launch event. As Huawei's first tablet introduced in Korea, the MediaPad M2 is expected to become a new alternative for domestic consumers in the Korean market, which is dominated by high-end and low-end models, by offering excellent value for money while simultaneously pursuing a premium design and vivid entertainment experience.


The MediaPad M2 features an 8-inch Full HD display, 2GB of RAM, 16GB of storage, and a 4,800mAh battery, and supports the Android 5.0 Lollipop operating system. The release date of the MediaPad M2 is August 11, and the price is 299,000 won.

In addition, Huawei unveiled a line of accessories featuring high quality and a stylish design, including the AM12 Plus earphones, the AM08 Bluetooth speaker, and the AP007 and AP006 power banks, which support 13,000 mAh and 5,000 mAh respectively. Huawei accessories are scheduled to be released after August 11, with prices of 19,900 won for the earphones, 27,000 won for the Bluetooth speaker, and 29,000 won and 27,000 won for the AP007 and AP006 power banks, respectively.


Wu Bo, General Manager of Huawei Consumer Business Group for Japan and Korea, said, “It is very meaningful to be able to introduce Huawei’s premium consumer product line to Korean consumers through Shinsegae I&C, thanks to the love we have received from Korean consumers. As a company that has pursued customer-centric values, Huawei will do its best to meet the demands of Korean consumers and provide a wider range of choices by introducing premium products with industry-leading design and outstanding performance to the domestic market.”

“We are pleased to distribute excellent products, including the MateBook, M2, and accessories, in the domestic market together with Huawei Consumer Business Group,” said Koh Hak-bong, Senior Vice President of Shinsegae I&C’s Value Service Division. “As a specialized IT device distribution company that delivers premium products and value, Shinsegae I&C will strive to provide and expand various distribution channels where consumers can experience Huawei’s consumer product line.”
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