Samsung Electronics Establishes Service Center in Myanmar… Mobile Phone Repairs Completed Within 1 Hour
Published2017.07.10 14:44Largest Service Center in Yangsan, 21 Engineers Stationed
Official sponsor of the 'Samsung Quiz Show' featuring high school students
Samsung Electronics is actively pursuing Myanmar, one of its future growth markets.
Myanmar boasts an area six times larger than Korea and a population of 56 million, attracting attention from the global market as a country with high growth potential. With the launch of a new government in 2016, rapid economic growth is taking place following full-scale reform and opening-up policies.
Samsung Electronics opened its largest 'Premium Service Center' in Yangon, the country's largest city, at the end of June to cater to consumers in Myanmar, a market with such high growth potential. A 'Premium Service Center' is a complex center that provides one-stop services, including product service, product experience, and sales.
Samsung Electronics offers a care program that was previously unavailable in Myanmar. More than 21 skilled service engineers are stationed on-site to provide services ranging from pre-inspection and product training to software upgrades and mobile phone repairs completed within one hour.
In addition, to prevent customers from getting bored while waiting, they can experience mobile phones including smartphones, Gear VR, QLED TVs, and more, and mobile phone accessories are also sold.
In addition, Samsung held the 'Samsung Quiz Show' for high school students nationwide and broadcast it on TV. The 'Samsung Quiz Show,' in which teams of three students from 33 schools participate, features two schools competing in a tournament format each round to determine the final winning team at the end of the year. The winning team receives a prize of $10,000 along with an opportunity to study at a Korean university.
"I am extremely pleased to open a premium center in Myanmar, a country with high future growth potential and where Samsung Electronics is cherished as a national brand," said Lee Sang-chul, Executive Vice President and Head of Samsung Electronics Southeast Asia. "We will continue to introduce the best products and services to earn the love of our customers in Myanmar."
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