Experience music at the JBL & Illy store in Hyundai City Outlet
Experience Genie with the voice assistant Giga Genie and high-quality sound from Harman Kardon.

A space where you can experience the artificial intelligence (AI) set-top box 'Giga Genie' and the emotional intelligence curation music service 'Genie' at the same time has been created in the JBL & Illy complex store at Hyundai City Outlet Garden Five.

In the music experience space, you can experience the Giga Genie music service implemented with Harman Kardon speakers, and enjoy the music provided by Genie using JBL Bluetooth speakers, headphones, and earphones.

Giga Genie is KT's voice-recognition-based AI set-top box, enabling users to enjoy music and TV and control home IoT services with voice commands. Customers can experience sound through Giga Genie, equipped with high-powered Harman/Kardon speakers, in the music experience area of the newly opened JBL & Illy complex store. Giga Genie's music service, powered by big data, allows users to select desired songs using their voice and receive recommendations for emotional music that matches their mood and situation.



Genie, a music service, recommends optimal music to customers using collaborative filtering technology. Collaborative filtering analyzes an individual's music listening history, the listening history of similar music users, and the similarity between music sources, providing a curation service. In addition, it provides life-oriented music services that reflect the customer's lifestyle, such as Good Morning Genie (morning music), Good Night Genie (sleep music), and Genie Sports, an automatic song selection service based on a step sensor.

Genie Music and Harman's flagship audio brand JBL have partnered to operate Genie Music Zones, music experience spaces, at three JBL stores: Hyundai Department Store Mokdong and Jungdong, and Hyundai Outlet Songdo, since December of last year. Giga Genie experiences are also available at existing Genie Music Zones, allowing customers visiting the stores to experience the convenient AI music service.

Genie Music Marketing Director Lee Sang-heon said, “Through our partnership with JBL, we have created a music experience space where customers can experience the artificial intelligence Giga Genie and the music service Genie at the same time,” adding, “It will be a premium experience space where customers can comfortably listen to music and feel the value of music and the value of the devices that implement it.”